Email Templates to Introduce GoodSeeker

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By Erik Ayers

updated 3 months ago

You signed up for this amazing storytelling machine.  Now you need to explain to the rest of your crew what it is.  Here are a few templates.

1. General –  Your early adopters

A few of us at _____ are excited to share that we have been checking out GoodSeeker, a fun new way to celebrate success and the employee experience and capture examples of the impact each of us makes on the organization, and each other. It's like an ongoing scavenger hunt for company values. 


We see a lot of benefits like ________.  I feel good about using the product and would love for you to try it out too. We see you as a great ambassador for our brand someone who can help us kick-start usage during our trial period.  


To get started, create your profile; Use your work email. It’s easy and should only take a few seconds! Name me in a story if you want to try it out.  



2. Leadership – Help set the tone and greater transparency

A few of us at _____ are excited to share that we have been checking out GoodSeeker, a fun new way to celebrate success and the employee experience and capture examples of the impact each of us makes on the organization, and each other. It's like an ongoing scavenger hunt for company values.


We see a lot of internal and external benefits to spotlighting our employee experience. It provides a window into our culture across departments, remote workers, and can help us attract new talent to grow the company. It would be great for our team to see a story from you. 


You can help set the tone and show how much we appreciate the efforts of  _______.  One suggestion is to share an example of  _______.  I know how important this topic is right now.  To get started, create your profile; Use your work email.



3. Recruiting Team - Personalize content for recruiting

Our team has been exploring a trial of GoodSeeker. It’s a great way to capture employee success stories and examples of our values. It's like an ongoing scavenger hunt for company values. We’re excited about it. 


GoodSeeker stories provide a window into our culture. It’s great “Life at ______” content that we believe can help us engage candidates and keep our talent network warm. We can promote Spotlight Story Pages to highlight the things we look for in candidates. Recruiters can also request stories from hiring managers and future teammates. We see a lot of potential and the GoodSeeker team is ready to help us find lots of ways to use it. To get started, create your profile; Use your work email.


When you are ready I'm thinking we should launch a campaign to find stories about _______. I know it's important right now.



4. Marketing Team - Stories help prove our differentiators 

Our team has been exploring a trial of GoodSeeker.  It's a great way to capture employee success stories and examples of our values. It's like an ongoing scavenger hunt for company values and differentiators. We discovered that we can also use it to capture stores from outside stakeholders like _______, ________, and ________.  Testimonial stories linked to our teams! 


GoodSeeker stories show what our people do every day to shape our brand from the inside out, and reinforce how we’re different from other companies. We also think it can be a great source for social media content and a unique way to show people how we put on an emphasis on humanizing our brand. We would love to get the marketing team on board. To get started, create your profile; Use your work email. Request a story from someone whose words can help you attract candidates.


When you are ready I think we should launch a campaign or contest to find stories about ________. I know it's important right now. 



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